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Lets Get Social

Conducting a brand in 2023 can definitely be intimidating to any woman just starting out and If it seems like it doesn't matter what you know but who you know, that’s because it often is that way — connections are literally everything and it has always been that way. The more high status connections we have, the closer to God! ( jk ). However, this won’t be in the way of your status forever because we have a few tricks to curb intimidation and skip the long line associated with years of relationship building.
Striving in this *Information Era*, means that your brand craves connections to stand out successfully and whether your brand is you personally or not, It needs to be seen, heard, and valued to become “That Business”.
Let me tell you, connections can be like goldmines for Mellinians and Gen Z women. In order to build a successful brand, it’s essential to have a nurtured and meaningful network of valuable connections. The more you make good connections with influencers, media outlets, and industry leaders, the more you reach a larger audience and gain exposure for your very brand — *We’ll show you how, so stick with us.* Plus, these connections can vouch for your expertise and provide social proof that your brand is trustworthy.

Another important thing about having a network of valuable connections is endorsement accessibility to invaluable resources, opportunities, and insights that upscale your product to the utmost level and your stock and theirs just went up by simply making each other a connection. Connections is a broad term for your brand relationships that not only benefits you but also the person you have developed the connection with. Collaboration with other brands or individuals in your particular industry will help you to get new ideas, reach significant audiences and create innovative products or services. So, the token advice is to seek meaningful connections and relationships if you want to see your brand tremendously growing.

7 hacks For *that Girl Connections*

Building and maintaining valuable connections are not exactly a piece of cake if you aren’t naturally a people-y kind of gal but, it doesn’t have to feel like a chore either. You need proactivity, genuine interest, consistency, and a little bit of fun to establish meaningful connections. So, here are the top 7 hacks that will help you to seek out and establish meaningful connections that won’t slip away.
Make your Move
The foremost thing you need to develop is proactiveness. Don't just wait for opportunities to come to you; actively seek them out! Attend networking events, join industry-related groups on social media, and even reach out to people and your top customers. This will help you find like-minded people and potential customers or investors, and as a result — leading to more open opportunities and one step closer to brand success.

Psychology 101

Rule # 1 to keeping valuable connections fresh and alive means showing your genuinuity, being respectful, and considerate, yet kind but not vulnerable. Once you have made a new connection, don’t be afraid to extend a resource, contact or information first. Be ready and available for advising, guidance, and counseling for your new connections. Helping them will ensure you pursue a (quality) relationship. Always think of this step as a way to be remembered. When some time has passed, you new connection will easily remember you as a valuable contact for the resources you have extended — word travels fast, so you’re also building a solid reputation at the same time.

Expand Your Network

Social media can feel like a curse or it can be a powerful tool for building and maintaining connections, depending what your goal is and how polished your content is. In this day and age, social media is everything because people will refer to your profiles as a means to gauge who you are, maintaining a polished social media presence can solidify connections almost instantly while also adding value to your side of things. While this is a superficial aspect to our society - it is 100% how the game operates (unfortunately). If your social media isn’t your cup of tea, try to Connect with your newly found connections on platforms such as sending LinkedIn messages or DMs on Twitter and Instagram. Share relevant content and engage with their posts. By doing so, you can stay top of mind and maintain your brand's digital presence even when you're in a different physical location.

Pro Tip: If you want to generate valuable networks and instant digital connections as well as potential clients in no time, Popl is a digital business platform aimed at making good first impressions. As the leading digital business card platform for teams and individuals, it uses high-tech software and smart devices to instantly exchange contact info, social media, and email to build valuable relationships. Remember, a network is like a garden - it needs regular watering and care to flourish.

Follow Up with Intent

Trust me, people love feeling like they are being interviewed. The more questions you ask them, the more interesting they feel about themselves. So, don’t be afraid to initiate the connection by contacting them — usually its best to wait 5 to 7 days after you met initially. Do more than just conversation; have a valuable purpose. Ask them about their background, what they're currently working on or extend an invitation to an upcoming event that could be of interest to them. This not only shows that you're interested in them but also helps you identify ways that you may be able to collaborate in the near future.

Never Express Yourself As"Work first, play second”

Full transparency? When we are out on parade networking or having fun, none of us want a non-stop business monologue at a networking event or at a fun venue. It's like serving a five-course meal of work jargon, and trust us, that's not the recipe for connection success. Instead, let's spice things up. Inject some fun, some personality into your networking game. Not only does this make you instantly more likable, but it also boosts your brand's street cred. So, ditch the corporate spiel for a moment and let your hair down. Engage in lively conversations about hobbies, interests, and all things unrelated to the stock market or board meetings. But please, for the love of connection, steer clear of politics and religion unless you're aiming to take the conversation from possibilities to tragic encounter. In the world of networking, it's all about balancing the power suit with a subtle power play.